Kendall Jenner says she is ‘building homes’ for the poor in Mexico to ‘give back to the community’ where she makes her tequila… after cultural appropriation backlash

Kendall Jenner wants her tequila brand to support the Jalisco community.

The 25-year-old model was accused of culturally appropriating Mexican culture earlier this year, when she starred in a controversial advertising campaign for 818 Tequila, but Kendall has now revealed how she and her brand are supporting the community where the drink is made.

The brunette beauty said on The Tonight Show Starring Jimmy Fallon that she was giving back to the people in the area where 818 is made.

Meanwhile, Melly thinks the drinks industry is becoming more globalized.

She said: ‘If you say tequila, you immediately think about Mexico.

‘I would love for it to be known all over the world by whoever because although an American creates their own brand and whether you like it or not, Mexico also sees that money because there’s no other country.’

But that appropriation is not the only issue Kendall has had with 818.

In May Jenner’s 818 Tequila brand was accused of being strikingly similar to a rival.

The model has developed her own brand, but Tequila 512 CEO Nick Matzorkis has already taken to Instagram to point out the similarities between the two products.

He wrote in a now-deleted message on social media: ‘Note the similarities including the color, the name and it is made in the same distillery in Tequila Mexico as ours.’